LC urges establishments to promote tourism industry

By Dominic B. Dela Cruz

Staff reporter

Laoag City—The city government here is urging local business establishments to help in the promotion of the city’s tourism industry.

To speed up this process, the Sangguniang Panlungsod recently passed a resolution requesting establishments to also display shirts with the printed name of the city or any other landmark in the city.

Laoag councilor Joseph H. Tamayo, sponsor of the measure, said that the shirts he usually sees being worn in the city are printed with the names of the country’s different cities or features their prime tourism destinations.

He then said he decided to craft the resolution to urge local businesses to also print display shirts that feature Laoag.

Mr. Tamayo also enjoined the public to create unique designs for the city’s tourist spots as a means to attract domestic and foreign tourists.

He added that this will also promote the city whenever and wherever these shirts are worn.

Mr. Tamayo disclosed further that only a few establishments in the city offer such shirts and tourists, especially foreigners, are having a hard time finding shirts to buy.

Meanwhile, Laoag Mayor Chevylle V. Fariñas welcomed the resolution as she said this is another way to promote the city.

The city government is also studying where to put up a permanent “Pasalubong Center” in the city.

Presently, two centers have been put up by the city, at the Aurora Park and at the Laoag City Commercial Center.

The “Pasalubong Center” will be included in the planned “Empanada Center” to which the mayor is hopeful would be realized next year if funds for the project becomes available.

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