Pamulinawen Festival of Laoag City,Tan-ok 2013 Champion |
By
Grazielle Mae A. Sales
PGIN-CMO
With the Province of Ilocos Norte’s record-high number of overseas
Filipino families, the Provincial Government plans to widen the reach of the
Tan-ok ni Ilocano by targeting Ilocanos abroad who are coming home for the
holiday season.
“Tan-ok
is a celebration of Ilocano pride. It is the gathering of all Ilocanos saan man sila galing,” said Ilocos Norte
Governor Ma. Imelda “Imee” R. Marcos adding that the provincial government is going
on an all-out campaign to encourage several Ilocano associations abroad to
grace the event.
Dubbed
as the “Festival of Festivals”, the Tan-ok ni Ilocano was established to bring
together all the 21 municipalities and two cities of Ilocos Norte which are
expected to come up with their own dance interpretations of their respective
festivals. “Tan-ok” means “greatness”.
Running
successfully for four years now, it has successfully drawn thousands of
spectators, the biggest being from the previous year which recorded a record of
30,000 people. The crowd usually includes locals, visitors from neighboring
provinces, tourists as well as television celebrities and respected
personalities from the world of culture and the arts.
“With
tens of thousands of people watching it live and many more viewing it on
television and online, [Tan-ok ni Ilocano] is no doubt the biggest convergence
of Ilocanos in history,” said Herdy Yumul, an Ilocano sociologist, esteemed
writer and blogger.
‘Ilocano stories, stories of
Ilocano’
In his column in The Ilocos
Times, Riknakem, Mr. Yumul lauded the
Provincial Tourism Office’s initiative to advocate “authenticity” in the
upcoming festival dances by holding a story workshop last November 5, 2014. It
was participated in by choreographers from the various towns and cities.
“Festivals
should have in its core the true story of its people, be it of an object, food,
event or any phenomenon,” he wrote.
Being
one of the speakers for the story workshop, Mr. Yumul also hinted on the new
highlights to anticipate for this year’s edition of Tan-ok. One of them is the
Sunflower Festival, the oldest organized gay parade in Asia to be performed by
the contingents from the town of Pasuquin who are now shifting away from Panagasin (saltmaking) festival which
“consistently placed poorly in the competition”.
Batac
City, which consistently bagged major prizes since the first installment of the
competition, will also have major revision in their storyline for the Batac
Empanada Festival to make it more relevant to the city’s history.
The
town of Bacarra which is widely known for its huge number of balikbayans and overseas Ilocano
families will celebrate on this success rather than retelling its Bac-bacarra
Festival which is mainly about the townsfolk’s harvesting of “bukto” (a
freshwater fish).
When
asked about the significance of the festival in the Ilocano society, Mr. Yumul
stated: “No singular activity has raised awareness of and pride in Ilocano
greatness more than the Tan-ok ni Ilocano Festival of Festivals.”
“The
grandeur of the performances permeates the consciousness of our people, who in
turn replicate and multiply greatness in their respective spheres of influence.
The songs and dances, and everything they stand for, resonate in every nook and
corner of the world where there is an Ilocano,” he further explained.
‘Expounding greatness’
Given its growing audience reach, Ms. Marcos sees Tan-ok as “a
promising opportunity to lead a good and relevant cause.”
In
2013, part of the festival’s income was used to help construct the new building
of the Philippine National Red Cross in Ilocos Norte as a reward for the
organization’s “extraordinary efforts in times of calamity”, the governor said.
This
year, Tan-ok organizers said that part of the proceeds from the sales of VIP
tickets will help uplift the small and medium enterprises (SMEs) in the
province.
Ms.
Marcos also believes that with the involvement of balikbayans this year, Tan-ok will cause a flurry of economic
activity and the possibility to re-hype the Overseas Filipinos Remittances
Development project or OFs-RED project which aims to leverage overseas
Filipinos' remittances for local economic development. Ilocos Norte is the
pilot site for the said UNDP-supported project.
Tan-ok
ni Ilocano Festival of Festivals will be held on November 29 at the Ferdinand
E. Marcos Stadium here in Laoag City. Major cash prizes await top performing
groups which in turn can be utilized for livelihoods, services and other
projects for the people.
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