By Leilanie G. Adriano
Staff Reporter
At
least 19 booths of young Ilocano artists designing personalized
T-shirts and other cool designs about Ilocos Norte’s natural landscapes and
various tourism landmarks were on display on April 4-6 at the La Tabacalera
Ilocano Lifestyle Center beside the Museo Iloco to showcase the Ilocanos
ingenuity and recognize the best talents in the province.
Organized by the Ilocos Norte government
in cooperation with local artists and young entrepreneurs, the Philippines
first T-shirt festival launched in this city on April 4, it aims to promote the Ilocanos
artistry expressed in designing personalized shirts, unique gifts and
customized products while making money out of it.
Gee Foronda, acting general
manager of Samtoy Bookstore, a sanctuary for local artists in this northern
gateway of Luzon said the three-day event primarily aims to exhibit the rich
Ilocano culture, talent and heritage in the form of artsy T-shirts made in
Ilocos Norte.
Aside from the booth exhibit,
local bands and Ilocano rappers perform in a makeshift stage to entertain the
crowd including domestic and foreign tourists who hang out in the area.
Cash gifts and a business
opportunity for consignment with the Ilocos Norte government’s tourism programs
and promotions also await winners for the best design category.
To promote Ilocano
entrepreneurship, Ilocos Norte Governor Ma. Imelda “Imee” R. Marcos supports
the conduct of trade fairs and exhibits showcasing unique Ilocano products as a
way of boosting economic livelihood and job generation.
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